Jayme Franklin has emerged as a recognizable young voice in conservative media, combining politics, culture, fashion and lifestyle through platforms aimed particularly at younger American women. She is best known as the founder and CEO of The Conservateur, a media and lifestyle brand that promotes conservative perspectives on culture and politics.
Franklin’s career has also included experience in the U.S. Senate, Donald Trump’s 2020 presidential campaign, the first Trump White House and Fox News. More recently, she has expanded her media work through the podcast Sincerely American, which explores politics, fashion, beauty, culture and social issues from a conservative perspective.
Who Is Jayme Franklin?
Jayme Franklin is an American conservative media entrepreneur and political commentator. She was raised in Northern California and attended the University of California, Berkeley, graduating in 2020. While at Berkeley, she developed an interest in politics and became increasingly focused on what she viewed as a lack of media representation for young conservative women.
That experience eventually contributed to the creation of The Conservateur, a platform designed to combine political and cultural commentary with fashion, beauty and lifestyle content.
Rather than presenting itself solely as a traditional political publication, The Conservateur has positioned itself as a broader cultural brand. Its stated mission is to serve women who want to approach their careers, families, culture and public lives from a values-oriented perspective.
Jayme Franklin’s Education
Franklin graduated from the University of California, Berkeley, in 2020. Her time at Berkeley became an important part of her political story because she developed a conservative identity while attending a university she has described as politically left-leaning.
Her college experience helped shape the idea behind The Conservateur. Franklin has explained that she believed young conservative women were underserved by mainstream fashion and lifestyle media.
This perspective became central to the publication’s identity and helped distinguish it from conventional political websites.
Jayme Franklin’s Political Career
Before becoming a prominent media entrepreneur, Jayme Franklin gained experience in Washington politics.
According to her professional biography, Franklin worked as a legislative intern in the U.S. Senate in 2019. She later became involved with the Trump 2020 campaign, working as a coalitions coordinator. After the election, she served in the first Trump White House as director of correspondence.
These positions gave Franklin firsthand exposure to political campaigns and White House operations. They also helped establish connections that later became useful as she developed her career in conservative media.
Her experience in politics is particularly relevant to her current work because The Conservateur frequently covers political figures, public policy, cultural debates and personalities associated with the conservative movement.
The Conservateur and Jayme Franklin
The Conservateur is arguably the project most closely associated with Jayme Franklin.
Franklin founded the platform around 2019-2020, with the goal of creating a media space for conservative women. The publication covers subjects that extend beyond traditional political reporting, including fashion, beauty, relationships, motherhood, culture and prominent conservative personalities.
The platform gained additional attention after Donald Trump’s 2024 election victory. Axios reported that The Conservateur added more than 40,000 Instagram followers during the three days following the election, according to Franklin.
Its growth illustrates the increasing demand for media that combines political identity with lifestyle content.
Franklin’s approach is different from that of a conventional political commentator because she frequently connects political ideas with everyday cultural questions. Fashion, beauty and family life can become part of broader discussions about values and identity.
Jayme Franklin and Fox News
Franklin has also developed a profile as a television and media contributor. Her biography notes that she has appeared frequently on Fox News and previously worked there as an associate editor and administrative/production assistant.
Her television appearances have helped introduce her work to a wider conservative audience.
In June 2026, Franklin appeared on Fox News in a discussion involving New York Gov. Kathy Hochul’s healthcare program for sex workers and the debate over potentially decriminalizing sex work.
Such appearances demonstrate the range of issues on which Franklin participates in political and cultural discussions.
Jayme Franklin and Sincerely American
Another important part of Franklin’s recent media career is Sincerely American, a podcast hosted with Camryn Kinsey.
The podcast describes itself as a platform at the intersection of lifestyle, fashion, beauty and politics. Franklin and Kinsey met while working in the first Trump administration, and the show uses their experiences to discuss contemporary American culture and politics.
The program is specifically designed to appeal to younger audiences, particularly women interested in culture and politics.
Its format reflects a broader trend in modern political media: audiences increasingly consume political ideas through podcasts, social media, lifestyle content and personalities rather than only through traditional news broadcasts.
Jayme Franklin’s Political Influence
Franklin’s influence comes less from holding elected office and more from her ability to connect conservative politics with popular culture.
Her work with The Conservateur demonstrates how political media can move beyond policy debates and address subjects such as fashion, beauty, relationships and family life. This strategy can make political messaging more accessible to audiences who may not regularly follow traditional political news.
Her career also reflects the growing role of younger women in conservative media. Franklin has built a platform aimed at an audience that may not identify with older forms of political communication.
Jayme Franklin’s Views on Culture and Fashion
One of Franklin’s most recognizable themes is the relationship between politics and culture.
In interviews, she has argued that fashion and popular culture can carry political messages and that conservative women deserve greater representation within these industries. Fox News has highlighted her argument that parts of the modern fashion and cultural landscape have become associated with progressive politics.
The Conservateur therefore treats lifestyle subjects as part of a larger cultural conversation.
This approach has helped the platform develop an identity that is distinct from a traditional conservative political publication.
What Is Jayme Franklin Known For?
Jayme Franklin is primarily known for four areas of work:
- Founding and leading The Conservateur.
- Working in the first Trump White House.
- Participating in conservative political and cultural media.
- Co-hosting the Sincerely American podcast.
Her professional background combines politics, media production, entrepreneurship and cultural commentary.
Jayme Franklin’s Growing Media Career
Jayme Franklin’s career shows how political influence can develop outside elected office or traditional journalism. Her work has moved from political campaigns and government service into entrepreneurship and digital media.
Through The Conservateur and Sincerely American, Franklin has created platforms designed to reach younger audiences with a combination of political commentary and lifestyle content. Her appearances on television have further expanded her public profile.
As political communication continues to shift toward podcasts, social platforms and personality-driven media, Franklin’s career provides an example of how a relatively young political figure can build an audience by combining several areas of public interest.
Conclusion
Jayme Franklin has established herself as a rising figure in conservative American media. From her early political experience in the Senate and Trump campaign to her White House role and subsequent work at Fox News, she has developed a career spanning politics and media.
Her biggest contribution has been The Conservateur, which seeks to give conservative women a distinct voice in lifestyle and cultural media. Her work on Sincerely American further expands that mission into podcasting and digital conversation.
For readers searching for Jayme Franklin, her story is ultimately one of political experience evolving into media entrepreneurship. Her continued work across politics, culture, fashion and lifestyle suggests that she intends to remain an influential voice in the evolving conservative media landscape.
